The 17th Shard has been a website for about 10 years, give or take. A month or two ago, we reached 1,000,000 posts. This was a huge occasion and people celebrated. We have almost posted 100,000 more posts since that time. Has the Shard suddenly become more popular? Was it the release of RoW that brought people to the site? Why has the activity increased so much, and how do we keep the activity so high?